5 Automated And AI-Driven Workflows To Scale Enterprise SEO
Post Author: Harry James
Post Date: 8 September 2024
Scaling enterprise SEO can be a complex and time-consuming task. Achieving approvals, coordinating across multiple teams, and handling various websites makes it even more challenging.
This guide introduces five automated workflows that streamline tasks such as data analysis, research, and technical fixes, helping you to save time and increase efficiency.
International SEO: Translate And Localise Your Keyword Strategy
Successfully managing international SEO requires translating and localising your keyword strategy. This can be a time-consuming task if done manually. AI tools can significantly streamline this process, making it far quicker and simpler.
Understanding Search Intent
For example, while the keyword ‘waterbed’ has a clear purchase intent, ‘arrow fletchings’ shows a mix of informational posts, product pages, and how-to guides.
Topical Gap Analysis
Generative AI can help you quickly identify these gaps. For example, tools like ChatGPT can highlight missing topics and provide detailed analysis, ensuring your content covers all necessary aspects.
IndexNow: Speed Up Search Engine Indexing
For enterprise websites built on custom ERP platforms or tech stacks, it is crucial to ensure IndexNow is being utilised to its full potential.
Automating Technical Fixes Using Patches
AI integration can further enhance the automation process, speeding up the implementation of technical fixes.
Getting Buy-In From Executives
Highlighting cost savings and increased efficiency achieved through automated workflows can be an effective strategy for gaining their support.
Implementing automated and AI-driven workflows can vastly improve the efficiency and scalability of your enterprise SEO efforts.
By leveraging these tools, you can streamline complex tasks, save valuable time, and demonstrate the strategic value of your SEO initiatives to key stakeholders.
Source: Searchenginejournal
