Latest from the blog
Category Digital News
Becoming Google Ads Certified is a valuable step for any digital marketer. This certification showcases your expertise and can give you a competitive edge. Whether you’re new to Google Ads or looking to validate your skills, this guide will walk you through the certification process, ensuring you’re prepared and confident. Get Started in Skillshop Begin […]
Category Digital News
Google has introduced AI-driven photo selection for Local Services Ads, promising to reshape ad performance and user interaction. This update encourages businesses to focus on high-quality, original images to ensure optimal results. AI-Driven Photo Selection Google’s new update to its Local Services Ads platform leverages AI to automatically choose photos from advertisers’ profiles. This automated […]
Category Digital News
The advertising landscape is on the brink of significant change due to evolving privacy regulations and technological advancements. As we approach 2024, marketers must prepare to navigate these developments. This article outlines the essential steps to ensure that your ad measurement remains robust and compliant in the face of these changes. By leveraging first-party data, […]
Category Digital News
Understanding what competitors are doing right and wrong in their SEO efforts can offer invaluable insights. In this article, we’ll dive into the key elements to scrutinise on competitors’ sites to elevate your own SEO game. Evaluate Their Use of Schema Schema is crucial for enabling rich results in search engine results pages (SERPs). However, […]
