Latest from the blog
Link building is an essential piece of the SEO puzzle. It involves obtaining high-quality backlinks from other websites to enhance your website’s authority, relevance, and search engine rankings. Although it may seem simple, building links requires significant effort, time, and expertise. That is why hiring a link building agency is a thoughtful decision for many […]
Top to Bottom Checklist Basic Keyword Research guide URL Structure Page Titles Meta Descriptions Social Metadata Schema Headings (h1-h6) Textual Content Internal Links Images Videos Ideal End Result Basic Keyword Research (KWR) guide for content optimization First – we need to decide what the article/page is about and start by typing that phrase in Google […]
How To Create A Sitemap That Will Improve Your Website’s Performance One of the first steps in ensuring that your website follows basic SEO best practices is to create a sitemap. Having this file can increase the indexability of your website and reduce the time needed for getting your new content in search engine results. […]
Four Dots Launches Its SEO Services In Australia! We have some excellent news for Aussie businesses and websites that are looking for experienced digital marketing experts to help them dominate the online world! Four Dots is a Digital Marketing Agency with decade-long experience, has finally rolled out “Four Dots Australia.” Our Digital Marketing agency is […]
Summary of 2020 Google Search Algorithm Updates & How They Impact SEO Digital marketing is an industry that is extremely susceptible to change. From niches like SEO, PPC, e-Commerce, CRO, social media, to content marketing and advanced data analytics – all these environments, including their best practices and business models, depend on numerous factors and […]
How to Use White Label SEO to Grow Your Agency Let’s start with some interesting facts and stats. In 2019 alone, Google has accounted for 2.3 trillion inquiries performed across its search engine. Nearly 68% of the clicks that take place on the first page in the SERPs go to the first five organic results, […]
Use SSL/HTTPS To Rank & Look Better on Google (Updated 2020) Updated: September 2020 Migrating to HTTPS protocol has now become the norm. It is a more secure and performant web that also includes some additional benefits like search ranking boost for secure pages. In case you still haven’t implemented the HTTPS protocol on your […]
25 Best SEO, Social Media, Content & Productivity Extensions for Chrome When Google Chrome appeared back in 2008, the browsing game was changed forever. Especially when Chrome blessed its users with extensions. These convenient plugins helped users to improve their efficiency, productivity, and the overall browsing experience. Google Chrome is the most popular browser today, […]
One of the reasons that SEO is getting a bad reputation in some circles is that the terminology so casually used by providers of search engine optimization services is sometimes so obtuse and inscrutable that it might seem as an attempt to throw dust in the client’s eyes. On the other hand, no one can […]
What kind of promises are you getting from your SEO services provider? Are they claiming to be able to bring relevant traffic to your site, improve your conversion rates and revenue, or are they just limiting themselves to improving your rankings for keywords they will choose themselves? As much as we would like to condemn […]
