We don't just use the tools — we build them. Four handy, budget-friendly marketing platforms, engineered in-house for the way real campaigns actually run.
When off-the-shelf software hits a wall, we engineer our own — then run our clients' campaigns on it.
Prospecting, link management, social proof and reporting — four problems we got tired of solving twice.
Each one is a product in its own right — and each one is already working behind the scenes on Four Dots campaigns.
A highly functional software for automated reporting and data-tracking. It integrates real-time data from the tools you already trust, with the focus squarely on marketing KPIs and metrics. Custom request? Tell us the platform and we'll do our best to pull its data into Reportz. reportz.io
Dibz helps independent SEO consultants and full-service agencies automate, speed up and simplify link building and influencer research. Search, sort, filter and cherry-pick the prospects worth your time — ignore the inferior ones, import and export your lists, and get them evaluated. dibz.me
An advanced link building management platform that SEO agencies use to increase profits, manage the links they've created and the link builders who create them, and generally deliver better SEO results for clients. base.me
Cue shows notifications of recent leads and purchases directly on your site, lifting social proof and conversion rates. With 17 different settings and customisations you can tune the tone, design, conversion type and position of your cue — triggering urgency and informational social influence with precise messages. getcue.app
Every Four Dots client gets a real-time Reportz dashboard that pulls SEO, paid, links and analytics into a single white-label view. No black boxes, and no waiting until the end of the month to find out what happened.
The four platforms aren't a bundle you have to buy — they're the plumbing behind the work we already do for you.
Link and influencer research runs through Dibz: we search, filter and cherry-pick the sites worth pitching, then discard the rest before a single email goes out.
Every link we build is tracked in Base, so the campaign, the link builders and the links they've placed all sit in one managed pipeline rather than a spreadsheet.
Once the traffic arrives, Cue surfaces recent leads and purchases on your site — social proof applied to the pages that already have visitors on them.
Everything lands in a live Reportz dashboard: rankings, traffic, paid and conversions, pulled from your existing platforms in real time.
Most agencies buy their stack. We build ours. Over the years, the same bottlenecks kept turning up in campaign after campaign — finding link prospects worth pitching, keeping track of the links once they were live, proving the result without a week of manual reporting, and squeezing more conversions out of traffic that had already been paid for. So far, we've developed the following handy and budget-friendly marketing tools to solve exactly those problems: Reportz, Dibz, Base and Cue. They're used on Four Dots campaigns every day, and they're available to agencies and consultants in their own right.
Reportz is a highly functional software for automated reporting and data-tracking. It integrates real-time data from your most trusted tools into a single dashboard, so the numbers your client sees are the numbers that exist right now — not a snapshot someone assembled last Tuesday. So far we've focused mostly on tracking marketing KPIs and metrics, but the roadmap follows demand: if you have a custom request, contact us and we'll do our best to incorporate data from your favourite platform into Reportz.
Dibz helps both independent SEO consultants and full-service marketing agencies automate, speed up and simplify the process of link building and influencer research. It lets you search, sort, filter and cherry-pick the prospects you like the most, and ignore the inferior ones. You can import and export your lists of prospects and get them evaluated — which means the quality decision happens before anyone spends an hour on outreach, not after.
Base is an advanced link building management platform SEO agencies use to increase profits, manage their created links and link builders, and generally deliver better SEO results for clients. If you've ever tried to run an outreach programme across several clients out of a shared spreadsheet, you already know why it exists.
Cue directly shows notifications of recent leads and purchases on your site, and by doing that increases social proof and conversion rates. A high level of customisation enables you to show precise messages and trigger urgency and informational social influence. With 17 different settings and customisations you'll be able to adjust your tone, design, type of conversion and the position of your cue — so it reinforces the page rather than interrupting it.
It changes three things. Transparency: your reporting is live, not curated. Speed: our specialists spend their hours on strategy and outreach rather than on data entry. And judgement: when we recommend an approach, it's informed by having built the machinery underneath it. If you'd like to see what that looks like on your account, start a conversation — or read more about how the tooling supports our link building, SEO and conversion rate optimisation work.