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Google Analytics 4 Migration | Four Dots Australia

On March 16, 2022, Google announced it is going to phase out its Universal Analytics:  “Without a modern measurement solution, you leave essential insights on the table that can impact your business. So now is the time to make Google Analytics 4 your cross-platform Analytics solution.” – “Google” In the statement, the search giant emphasised […]

How we reached 100k unique visitors on our website

Recently, the number of Four Dots website visitors reached 100k on the dot (or four), which made us revisit some of our main digital marketing tactics, take a closer look at some of our previous moves, and delve a bit deeper into what exactly helped us reach the 100k visitor mark. Digital marketing has always […]